A BRIDAL STORY WRITTEN IN JAIPUR
India, Oct. 29 -- Designer Sunaina Khera introduces her latest bridal collection, The Pink Postcard, inspired by the timeless beauty of Jaipur. The idea for the name came from a follower during a giveaway, and when the team travelled to Jaipur for the shoot, it felt like a perfect fit. The sandstone walls, the scent of marigolds, and the soft golden light captured the feeling of a bride's treasured memories, one she'd want to remember forever.
This collection marks a return to creating a complete bridal story, without rushing, and with space for every detail to come together naturally. The process began with a moodboard: a globally inspired colour palette, Sunaina's signature 3D florals, and her vision to blend modern bridal style with timeless traditions. Slowly, the pieces took shape, silhouettes that feel personal, wearable, and memorable long after the wedding day.
Every outfit is handcrafted in Sunaina's atelier, with her trusted team of karigars. From katdana and sequins to delicate threadwork and sculpted blossoms, the embellishments reflect her signature style. Fabrics are chosen with care, weightless silk organza, romantic Chantilly lace, and airy tulle, ensuring that while the embroidery is intricate, the garments remain light and comfortable.
The colour story moves through ivory for purity, powder blue for serenity, blush pink for tenderness, mango and orange for celebration, and gold for quiet majesty. Every shade can be customized to the bride's preference. The collection features sweeping lehengas, pre-draped sarees, floor-length gowns, midi dresses, and sharara sets with playful peplum tops, all designed to be easy to wear while making a statement.
Across 14 bridal looks, The Pink Postcard complements the many moods of a wedding, from the vows and sangeet to intimate family evenings and the lively after-party. Familiar favourites make a return, including full-bloom 3D flowers and the much-loved bubbly embroidery, now reimagined in multi-coloured threads on ivory.
The Pink Postcard feels like a return to what I love most - building a complete bridal collection," says Designer Sunaina Khera. "It's our first full drop in a while, which makes this one feel especially close to me. I wanted every piece to feel effortless, the kind of look that stays with you. Nothing felt rushed; everything from the silhouettes to the fabrics came together in a way that just felt honest. It's emotional, modern, and still very true to who we are as a brand."
The collection is available exclusively at the Sunaina Khera flagship studio, with prices starting from INR 1,20,000. Each piece is made-to-measure, size-inclusive, and available to brides worldwide, carrying a whiff of Jaipur's charm wherever it goes.
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