MUMBAI, India, Nov. 14 -- Intellectual Property India has published a patent application (202421037345 A) filed by Vaishali Shamsingh Rajput; Siddhesh Shivaji Desai; Samarth Bura; Sandesh Bhagwat; Atharv Chakurkar; and Chaitanya Sharma, Pune, Maharashtra, on May 12, 2024, for 'intelliads - ai powered personalized advertisement creator.'
Inventor(s) include Vaishali Shamsingh Rajput; Siddhesh Shivaji Desai; Samarth Bura; Sandesh Bhagwat; Atharv Chakurkar; and Chaitanya Sharma.
The application for the patent was published on Nov. 14, under issue no. 46/2025.
According to the abstract released by the Intellectual Property India: "The advertisement industry relies on reaching targeted audiences effectively to maximize engagement and sales. Personalized advertising allows companies to tailor their messages to individual preferences and behaviours, enhancing relevance and increasing the likelihood of conversion. IntelliAds is a platform designed to revolutionize the landscape of such kind of advertising. With the help of advanced algorithms and data analytics, IntelliAds empowers businesses to create advertisements across various formats, including text, audio and images. The platform integrates user personas, interests, geographic locations, and preferred languages, to deliver highly targeted advertising content. At its core, IntelliAds utilizes sophisticated machine learning techniques to analyze vast amount of user data and generate advertisements that resonate with individual preferences and behaviours, thus ensuring that each advertisement is optimized for maximum engagement and effectiveness. Additionally, IntelliAds serves multi-channel delivery capabilities; enabling businesses to distribute these AI generated advertisements across diverse communication channels such as social media platforms, email, and messaging services. This ensures that advertisements reach the intended audience through their preferred channels, enhancing the overall impact and reach of marketing campaigns. Therefore, IntelliAds represents a paradigm shift in the field of advertising, offering businesses unprecedented control and precision in reaching their target audience."
Disclaimer: Curated by HT Syndication.
