MUMBAI, India, Aug. 12 -- Intellectual Property India has published a patent application (202611070144 A) filed by Noida International University on June 04, 2026, for Cross-Platform Social Communication Analytics Engine.
Inventors include Dr. Shardha Purohit; Prof. Aarfa Rajput; Mr. Gaurav Parashar; and Rahul Kumar Singh.
The application for the patent was published on August 07, 2026, under issue no. 32/2026.
Abstract: The invention relates to a computer-implemented cross-platform social communication analytics engine. The problem addressed is scattering of social communication data across multiple social media platforms, which limits unified analysis of audience behaviour, sentiment, trends, misinformation, and engagement. The engine collects data from platforms including Instagram, Facebook, X, YouTube, and LinkedIn, integrates comments, shares, likes, hashtags, reactions, and audience demographics into a centralized analytics dashboard, and analyses the data using AI, ML, NLP, and Big Data Analytics. The system performs sentiment classification, trend detection, misinformation detection, cross-platform comparison, real-time alert generation, predictive engagement forecasting, and communication strategy recommendation. The invention is useful for organizations, media agencies, researchers, businesses, journalists, advertisers, public relations users, political communication teams, crisis managers, and marketing researcher
Disclaimer: Curated by HT Syndication.
